Test of Genius

Earlier this week I re-stumbled upon this quote:

The real test of genius is not knowing best from worst, but knowing best from second best.

For some reason it really made me think about business owners this time. This is the real test of genius for a business owner, knowing best from everything else. Knowing where to put your resources so you get the most in return, not just a positive return. Knowing which qualified applicant will turn out to be a great hire, not just a good hire. Knowing which of the “good enough” options to choose is one of the keys to running a great business.