Jammy: Meet The New JAMfest Brand Director

Tina Sexton of the JAM Brands was named the JAMfest Brand Director:


I wanted to take a moment to introduce myself. I am Tina Sexton, and I have recently been named the JAMfest Brand Director. Aaron Flaker, Emmitt Tyler, and Dan Kessler are the owners of JAMfest and have remained closely integrated with the brand for over 15 years. Next to Jammy, their faces and names have been linked to JAMfest since its inception. If you’ve worked with us for any amount of time, you’ve probably also come to recognize the faces of many other amazing event planners, coordinators and logistics staff. Today, I’d like to add my face into the mix! Aaron, Emmitt and Dan have empowered me to protect and grow the JAMfest image and brand, and to become the new face and voice of all things JAMfest.

I’m contacting you today because I want to make sure that you know who I am, what I am responsible for, and how to find me! You’ll work with many different names and faces from our company this season, and I will always be interested to hear about your experiences with us. If your experience with JAMfest is less than what you expect, I want to know about that, too. I will continue to lead the charge in getting it right for our customers.

Our tagline this season is “Start Here, Stay Here! JAMfest… the obvious choice from start to finish!” That’s exactly what we want our customers to do! If you love JAMfest, choose JAMfest again this year. We have lots of options when it comes to date, location and price, so take some time to really dive into our schedule and explore our different event types. We’ve also made some big strides this season with some aggressive price reductions on our JAMfest Cheer and Dance Super Nationals events as well as on our two-day JAMfest Nationals events. If you’ve taken a two-day JAMfest event off your schedule, THIS is the year to add it back. We are planning some great production for these two-days, and our staff is bursting to show you how much our service ROCKS. JAMfest is all about the experience, and I am proud and anxious for you to see what we have in store!

To wrap this up, I just wanted to say that for many years I’ve worked for JAMfest and The JAM Brands, but it is this position as JAMfest Brand Director that I am most excited about! Ultimately, it is my job to make sure that JAMfest continues to positively impact the lives of cheerleaders and dancers through exceptional competition experiences. I see so much opportunity for JAMfest, and I know that with your support and feedback, we can continue to make a difference in this industry. Please use my contact information below as needed. My door is open and I would love to speak with you!

Let’s talk soon,