2 Horse Race

Does it seem like the industry is becoming a 2 horse race? Will any of the neutrals get together and form a 3rd major group, CheerSport maybe?

Varsity Brands:

  • ACA
  • American Championships
  • Athletic Championships
  • Cheer Power
  • NCA
  • Spirit Sports
  • UCA
  • WSF

JAM Brands:

  • America’s Best
  • Atlantic Championships/Coastal
  • Great Lakes
  • JAMfest
  • Golden State Spirit Association

Independents:

  • All Star Challenge
  • America Cheer Express
  • American Spirit Championships
  • Cheer America
  • Cheer Ltd
  • Cheer Sport
  • Cheer Tech
  • COA (ties to JAM Brands)
  • Connecticut Spirit Assocociation
  • JAMZ
  • Mardi Gras
  • Nation’s Best
  • PacWest (ties to Varsity)
  • Spirit Cheer
  • Universal Spirit
  • UPA
  • US Spirit
  • Valley of the Sun
  • WCA
  • WSA
  • Xtreme Spirit
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About Andre

Andre Carter is one the Founders of Spirit Company and Spirit Post. He has been involved in the Cheerleading industry since 1993 as a participant, coach, gym owner, judge, rules official, event producer, and consultant. Andre writes about his life at andrejcarter.com and about cheer and dance at spiritcompany.com and spiritpost.com.
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