Spirit Post

ATC Cancels Events

Posted in Business News & Announcements by CCXII on the January 30th, 2008

Alana sent the following email on January 29th:

Dear Coaches, Teams, Judges and Vendors,

All Things Cheer and Dance will not be having any events the rest of the season. We are focusing all of our attention to organizing our 2009 competition schedule. We are currently in the process of finalizing dates, locations and venues. As soon as our dates and venues get finalized we will make sure you receive a schedule, along with event details. All Things Cheer and Dance is looking forward to bringing you the best competition experience possible in 2009. We look forward to working with you. As you might have seen our website is under construction. In the meantime please don’t hesitate to call us with any questions.

Thank you,

All Things Cheer and Dance
www.allthingscheer.com

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NCA Date Change Announcement

Posted in Business News & Announcements, Competitions News & Results by CCXII on the January 26th, 2008

Justin Carrier sent the following email on January 25th:

I wanted you to be the first to know about some exciting news in the All-Star World. Please read the announcement below concerning NCA and CHEERSPORT Nationals.

We are excited to announce that the two largest All-Star National Championships, NCA and CHEERSPORT, will take place on separate weekends in 2009. For the last several years, running these championships parallel has been neither ideal for our customers nor our companies.

In an effort to better serve our customers, both companies have shared a mutual and keen interest in resolving this date overlap. However, a number of variables, including contracts with hotels and venues booked years in advance in cities saturated with conventions, have made this an insurmountable task.

Recently, an opportunity in Dallas was presented that allowed NCA to move its date. So, in 2009 the NCA All-Star National Championship will be February 29-March 1, and CHEERSPORT Nationals will remain on February 13-15 in Atlanta.

Both NCA and CHEERSPORT are committed to exploring similar opportunities in future years, although nothing at this time has been confirmed.

This is great news for the cheerleading industry and hope this affords more gyms to experience both championships in 2009. Please contact NCA or CHEERSPORT if you have any questions.

Good luck to everyone competing at our events next month!

Justin Carrier
Executive Director - Strategic Planning

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Varsity International Championship

Posted in Business News & Announcements, Competitions News & Results by CCXII on the January 26th, 2008

Nicole Lauchaire sent the following email on January 25th:

Announcing a New “Worlds” Caliber Championship Coming in 2009…

THE INTERNATIONAL ALL LEVELS CHAMPIONSHIPS

Overwhelming interest in a “Worlds” caliber championship for All Levels has prompted a coalition of industry leading All Star competition providers to respond with The International All Levels Championship.

Scheduled for Spring 2009, highlights that make this inaugural championship unique include:

  • Routines will be judged simultaneously via broadcast as teams compete from separate venues, one in Atlanta and one on the West Coast.
  • Top teams will qualify at select championships run throughout the country by the industry’s most prestigious event producers, including: ACA, American Championships, American Cheer Power, Athletic Championships, NCA, Spirit Sports, UCA, USA, WSF, and other event producers still to be announced.
  • Competitions for both Large and Small gyms will run separately, but simultaneously.
  • Teams of All Levels from the U.S. and around the world will vie for the Championship Title in their respective divisions.
  • The event will serve as a finale to the competition season and an ideal complement to the USASF Cheerleading Worlds Championship.
  • A portion of the proceeds will be donated to the proposed USASF Scholarship Fund to benefit All-Star Cheer Athletes.

“Fundamentally, this championship is designed to be the ultimate competition opportunity for teams of all levels and gyms of all sizes. It truly distinguishes itself through the collective effort of participating Companies, as well as their genuine desire to give something back to the cheerleading industry via the scholarship program,” said Regina Symons, President of American Cheer Power.

James Speed of Spirit Sports adds, “We welcome and look forward to other leading event producers joining us, the Varsity Brands, in this venture soon.”

Additional details will be announced soon.

THE INTERNATIONAL ALL LEVELS CHAMPIONSHIPS

The Greatest Competition on Earth

Plans for the International All Levels Championship are coming along well. We are just about finished with confirming dates and locations (will let you know as soon as these are firm), and considerable preliminary work done has been done on qualification standards, pricing, etc. However, we want to have input on these topics from all of the competition organizers who will be participating in this event.

Therefore, I would like to invite you to attend a one day meeting in Dallas, Texas on Tuesday, March 18. The location will be the DFW Grand Hyatt, which is located right in the airport. We plan to begin the meeting at 11:00 a.m. (CST) and anticipate wrapping up by 4:00 or so that afternoon. Lunch will obviously be served during the meeting.

I appreciate very much your interest in being part of this project, which will provide all star teams of all levels from across the country a new, challenging and exciting year end event.

Please let me know if you can be at the meeting on the 18th. We sincerely want your input and hope that you will be able to participate.

Best regards,
Jeff

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New Varsity Family Plan

Posted in Business News & Announcements by CCXII on the January 17th, 2008

This email was sent by Tres LeTard on January 16th:

New Varsity Family Plan Rebates Benefit All Gyms

Major enhancements were announced today to guarantee all gyms, regardless of size or location, benefit even more from the Varsity Family Plan (VFP).

The two changes, effective with the 2008-2009 competition season, include the addition of a uniform Rebate component of 10% and elimination of a spending threshold to qualify for a Rebate.

Every program that enrolls in the VFP is eligible for the new uniform Rebate. For all purchases made after April 1, 2008, including uniforms, shoes and accessories, made through Varsity Spirit Fashions, Cheerleader&DanzTeam, and Ozone, a 10% Rebate will be earned.

Participating gyms will also earn a Rebate with the first dollar spent at Varsity Brands competitions. “We recognize that the current $10,000 spending threshold, in some areas of the country and for some gyms, especially in this economic climate, was simply unattainable”, says Mike Martinez, a representative of VFP. “The beauty of the program is that gyms are putting significant amounts of money back into their business, while also attending the greatest Events this industry has to offer.”

Varsity Brands event producers include ACA, American Championships, American Cheer Power, Athletic Championships, NCA/NDA, Spirit Sports, UCA/UDA, USA, and WSF.

Introduced in 2006, the VFP program allows gyms to benefit through a unique revenue sharing formula directly tied to participation in Varsity Brands events. During the last two competition seasons, Varsity Brands has paid out over $1,000,000 in Rebates, making it the most lucrative Rebate program offered in the All Star cheerleading industry.

“Other exciting initiatives are in the works for the 2008-2009 competition season that will help make all gyms successful,” Martinez continues. “We look forward to announcing those soon!”

For additional information, contact Tres LeTard.

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Varsity Brands Acquires Cheer Power

Posted in Business News & Announcements by CCXII on the January 8th, 2008

Varsity Brands has acquired Cheer Power. Additional information can be found on the Varsity website or by viewing the press release below.

Varsity Brands Acquires Cheer Power

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JAM Brands Acquire’s America’s Best and Spirit Innovations

Posted in Business News & Announcements by CCXII on the January 7th, 2008

JAM Brands has announced the acquisition of America’s Best & Spirit Innovations.

JAM Brands Acquires America’s Best and Spirit Innovations

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